Hi, I’m Pria

The owner and creator behind Urban Streetwears (USW). What began as a simple art account on Instagram four years ago has now blossomed into an official business I’m so proud to call my own. After recently graduating university, I’m officially embracing my dream of being an entrepreneur, and the journey has been nothing short of incredible!


What started with stickers, invitations and mugs has grown into something much bigger. Hoodies that carry a message close to my heart. Every design is a celebration of what makes each of us unique. I believe that within every person are layers — teeny, tiny pieces that come together to form something beautiful. These layers make us who we are, and it’s through my designs that I aim to reflect just how special each of us are.


The love and support I’ve received on this journey have been overwhelming, and it’s a constant reminder that when you embrace who you truly are, you radiate something truly powerful. Urban Streetwears is not just about clothing — it’s about empowerment, self-love, and the beauty of being unapologetically yourself.

 

Thank you for supporting this dream. Together, we continue to celebrate what makes us all unique. Be Bold, Be Brave, Be You!